Los Angeles-based Thumzup Media (NASDAQ: TZUP) is making bold moves in the crypto space. The social media marketing firm just announced it’s integrating Stripe’s “Pay with Crypto” feature, allowing businesses to purchase ads using stablecoins like USDC.
Why This Matters
- First-Mover Advantage: Thumzup becomes one of the first NASDAQ-listed companies to embrace crypto payments for B2B services
- Bitcoin Bet: The company already holds 19.1 BTC (worth ~$2M) and can allocate up to 90% of liquid assets to Bitcoin
- Market Confidence: TZUP stock surged 32% this week and 152% year-to-date, outpacing many tech stocks
“We’re building bridges between traditional advertising and Web3,” said CEO Robert Steele. The move comes as the White House pushes to make the U.S. a crypto innovation hub.
How It Works
Advertisers can now pay for Thumzup’s services using cryptocurrency through Stripe’s seamless integration. Meanwhile, everyday users still get paid via PayPal for promoting brands on social media through Thumzup’s app.
Bigger Picture
Thumzup isn’t just dipping toes in crypto – it’s diving in:
✔️ Filed to raise $200M to fund Bitcoin acquisitions
✔️ On track to onboard 1,000 advertisers by mid-2025
✔️ Developing AI tools and a Lifestyle AI Agent Marketplace
With Coinbase safeguarding its crypto holdings and Stripe processing payments, Thumzup is positioning itself at the intersection of marketing and blockchain technology.
The Bottom Line
As more companies explore crypto payments, Thumzup’s early adoption could give it an edge in the competitive digital marketing space. Investors will be watching to see if this crypto gamble pays off long-term.
