Indian crypto investment platform Mudrex has reported an astonishing tenfold increase in female investors over the past year, highlighting the growing interest of women in digital assets. The surge is largely driven by increased financial awareness, better access to investment education, and a shift in traditional investing patterns.
According to a survey conducted by Mudrex ahead of International Women’s Day, women between the ages of 25 and 30 make up 53% of the female investor base, while those aged 31-35 account for 36%. Maharashtra leads in female participation, contributing 15%, followed by Karnataka at 11%.
Metro Cities Lead, But Smaller Cities Are Catching Up
Over 75% of women investing on the platform are from metro and Tier-1 cities. However, participation from smaller towns is steadily increasing, indicating that crypto adoption is expanding beyond urban centers.
The most popular cryptocurrencies among female investors include:
- Bitcoin (BTC)
- Ethereum (ETH)
- Ripple (XRP)
- Litecoin (LTC)
- Solana (SOL)
Interestingly, meme coins like Dogecoin (DOGE) and Shiba Inu (SHIB) are also gaining traction, showing a mix of high-value assets and speculative investments.
Changing Investment Trends Among Women
The survey also revealed that 62% of women discuss financial decisions with family and friends before investing, while 38% invest independently. Additionally, 65% of female investors trade individual cryptocurrencies, while 45% prefer Coin Sets—pre-structured baskets of tokens—suggesting a balance between active trading and diversified investing.
Challenges in Adoption
Despite the surge in participation, many women still hesitate to enter the crypto market. The biggest barriers include:
- Market volatility: Fear of losing money due to price fluctuations.
- Investment uncertainty: Lack of clarity on which assets to choose.
Mudrex’s Role in Crypto Education
Mudrex is actively working to bridge the knowledge gap through its LearnWithMudrex initiative, which provides educational resources on crypto investing. The platform, which is a registered Virtual Asset Service Provider (VASP) in India and Europe, has been expanding its footprint in the digital asset management space.
With more women stepping into the crypto sector and platforms like Mudrex supporting education and accessibility, the future looks bright for female investors in the Web3 and digital finance space.
